Marketing Spend Calculator
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Are you looking for a powerful tool that can help your retail business achieve maximum return on investment from your marketing spend?
Look no further than
the Marketing Spend Calculator!
With its accurate and flexible predictions, our response surface model can help you optimize your marketing budgets and make more informed decisions about where to allocate your spend for the best results. Plus, our user-friendly interface makes it easy to input your data without any specialized technical knowledge, saving you time and money in the process.
Using the latest machine learning technology, the Marketing Spend Calculator provides you with powerful insights into the relationships between marketing spend, channel, and your marketing platform, giving you a competitive advantage over your competitors. With the ability to avoid trial-and-error and make more strategic decisions, you can save time and money that can be reinvested into other areas of your business.
Don’t let your marketing spend go to waste – unlock the power of the Marketing Spend Calculator today and start driving smarter marketing decisions and achieving better results!
How to use the tool
How the model works
Our tool uses a special type of algorithm called a response surface model (RSM) to analyze the impact of your marketing spend, channel, and platform on traffic, impressions, and clicks. This allows us to accurately predict the outcomes of different marketing strategies and help you make more informed decisions about where to allocate your budget.
To make these predictions, the model uses a set of training data to learn about the relationships between different inputs and outcomes. Then, when you input your own data through our user-friendly interface, the model uses this information to identify the expected outcomes of your chosen marketing strategy.
We understand that your data is extremely valuable and confidential, which is why we take the utmost care in handling it. The Marketing Spend Calculator has been designed to ensure that your data is kept safe and secure at all times.
When you use our tool, your data is only accessible to authorized users and will not be shared with any unauthorized parties. Additionally, our model has been trained using official datasets to ensure that it is accurate and reliable.
Our top priority is to help you make the most informed decisions about your marketing spend while also protecting the privacy and corporate advantage of your business.
How we use your data
Technologies Used for Our Data Science Work
Our Retail Data Science Models and Case Studies
Our Data Science Models have brought millions of dollars in value to our own Retail Businesses.
ECommerce Traffic Prediction Models for Retail eCommerce Teams
We are able to predict the daily traffic of our Retail eCommerce stores with 97% accuracy, resulting in a 20% decrease of stock allocation requirements.
Pricing & Discounting Calculators for Retail Accounting Teams
Our A.I. models are able to predict 79% of customer buying decisions based on pricing and discounting, saving us millions of dollars in wasted discounting decisions.
2023 Merchandise Planning Models for Footwear Distributors
Our deep learning A.I. model accurately predicts the sales levels of 1000’s of new footwear products from new catalogs, saving us Millions of dollars in overstock and understock problems.
Retail Sales Forecasting Models
Our Machine Learning models are able to predict the daily sales of our Client’s Brick-&-Mortar and eCommerce Stores with 90% accuracy, thereby improving the profitability of our Client’s stores by 25% through lower labor planning, stock allocation and merchandise planning.
Customer Purchase Behaviour Prediction Models for eCommerce Retailers
We are able to model how Customer Behaviour changes based on pricing, discounting, marketing and product selection, resulting in a decrease in our discounts by 50% and increase in our Client’s revenues by 20%.
Marketing Budget Calculators for Retail eCommerce Marketing Teams
Our Machine Learning Marketing Budget Calculator allows us to understand and quantify the relationship between marketing spend and resulting online customer behavior, traffic and conversion, allowing us to match our marketing spend with our sales targets. Results have reduced marketing costs by 10% and increased revenue by 20%.