Businesses today realize the need for Artificial Intelligence (AI) and Machine learning to stay competitive. PepsiCo, the food-and-beverage company behind brands such as Pepsi, Gatorade, Tropica, and Quaker, uses “Pep Worx” – a cloud-based data and analytics platform. This platform advises them what are the best items to stock, where to place them, and what promotions to use. Frito-Lay manufacturing plant is benefiting from machine learning. Algorithms process the sound and determine the chip texture. PepsiCo used Robot Vera for phone and interview candidates. They also have an In-house technology platform, Ada. Ada provides Augmented Intelligence that relies on human insight and a combination of Algorithms.
The use of data helped in driving 80% of the product’s sales growth.

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